Vintage futurism of retro inspired ads
Vintage futurism of retro inspired ads. Some hilarious vintage 1960s-style ads for Facebook, YouTube, Skype, and Playstation, created by Sao Paulo ad agency Moma Propaganda. Just imagine how these net sites would look in the past. Outdated and aged images still inspire advertising campaigns today. The charm of passed era will never end, its style, design and typography will always belong to the future. Vintage powerfully conquer the fashion world. That wrapping and presenting current products and brands in ‘vintage’ style appear as Vintage futurism, the creative connection between past and future will always attract us. As Leo Burnett (October 21, 1891 – June 7, 1971), advertising executive and one of the most ‘creative’ men in the advertising business, said: “Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.” This is also true about retro inspired ads – simple, memorable, fun to look at.
“Creative ideas flourish best in a shop which preserves some spirit of fun. Nobody is in business for fun, but that does not mean there cannot be fun in business” – Leo Burnett
“When you reach for the stars you may not quite get one, but you won’t come up with a handful of mud either.”
“I have learned that any fool can write a bad ad, but that it takes a real genius to keep his hands off a good one.”
“Good advertising does not just circulate information. It penetrates the public mind with desires and belief.”
“Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.”